Business Technology Forum: Supercharge Your Social Media with Emotional Content
In 2018 it's increasingly hard to generate content for social media that stands out. It requires strategy, planning, teamwork and most importantly, you must make your audience feel something. Going viral can't be left to chance. Presenter Will Duderstadt will show you how to incorporate emotion into your social media content and create highly shareable content.
Presenter Will Duderstadt is currently the Marketing and Development Manager of Web Platforms at M/I Homes, Inc. (MHO) one of the nation's leading builders of single-family homes, having delivered nearly 100,000 homes. He oversees online marketing campaigns, lead generation, SEO, PPC, Social media and content strategy for 16 divisions in 11 states. Will provides insight and leadership for M/I Homes' Internet Sales Associate program and trains the team in best practices for lead creation and management.
- Selected to Professional Builder's 40 Under 40 in 2017
- Joined the Zillow Group New Home Builder Advisory Board in 2016
- Awarded Corporate Excellence Award at M/I Homes in 2013
- Four time speaker at NAHB International Builder Show (2015-2018)
Previously, Will was a founding partner of MCLA The Lax Mag, a print magazine covering lacrosse, which was acquired by InsideLacrosse (an ESPN affiliate) in December 2011. Will also served in various positions at Apple, Inc. for five years and was featured as spotlight speaker on apple.com.